Eric Bellomo is aware of loads about among the greatest music of all time. Nonetheless, what he actually desires to know is the why of how individuals fall in love with their favourite artists.
As an alternative of a podcast or radio present, he has created a discussion board very like a guide membership to reply these questions. Bellomo is the co-founder and CEO of 500:1 Music, a web based music group and music guide membership that has partnered with Extra Than My Complexion (MTMC), a Vallejo multimedia and artist collective that includes Vallejo artists. MTMC is led by Danny Ali, artist and artistic director, and Kolawole, artist and co-founder.
MTMC, Bellomo says, “makes music and focuses on visible storytelling. Briefly, our collaboration entails their experience within the discussions I lead.”
The premise of the partnership is that each album is somebody’s favourite, so it is meant to debate the why of that query in a group outlet. Moreover, the membership believes that there’s a substandard center floor between listening to music within the headphones and attending a dwell efficiency.
The concept and title – 500:1 Music – got here to Bellomo through the pandemic when he learn a Rolling Stone guide itemizing the five hundred biggest albums of all time.
“I used to be remoted and skim the 2003 model of the guide after which listened to every album in its entirety,” Bellomo mentioned. “It began with Outkast’s album “Aquemini” and I hit the High 50 when Rolling Stone launched its extra up to date album in 2020. So I began over with “Funeral” from Arcade Hearth, but it surely really lit a lightweight in my head. I wished a medium to work together with different individuals and learn how they bought into these albums and artists. In a means, I wished to start out a music guide membership.”
Bellomo says the membership at present has greater than 350 members, with between 15 and 40 individuals collaborating in any dialogue about an album or artist at any given time.
The discussion board takes place twice every week on common and the variety of individuals is determined by each the collaborations and the style of the album or artist. Bellomo mentioned the ages concerned within the dialogue ranged from individuals in faculty to individuals of their 40s.
Nonetheless, it doesn’t matter what, Bellomo virtually at all times asks the identical query first.
“How did you get to know this artist/band and what was your response if you heard it? What did it do to you?” mentioned Bellomo. “As soon as we have been doing a discussion board a couple of punk rock band referred to as Pool Youngsters and an individual mentioned that after they first heard the band they have been depressed and their music helped them out of that melancholy. One other couple mentioned Pool Youngsters have been taking part in as they drove to the home they have been about to signal a lease for. Some individuals say they bought right into a band as a result of they went to a live performance the place one other band was a headliner and in as an alternative, they remembered this band, the opener, somewhat bit extra.
“I am at all times on the lookout for extra private responses,” Bellomo continued. “There is a spectrum of how one can expertise music, whether or not it is listening by way of headphones or going to a live performance, however my principle is that I need to discover one thing in between. How did somebody uncover that artist? I need to know the way the music touches somebody personally. I need to know the generally weak info and attempt to be the first facilitator for that.”
For extra details about the group, go to www.500to1music.com/discovery.